AV. Share Price – Live Quotes and 2025 Forecast Analysis

Aviva plc, the FTSE 100 insurer, has been a fixture in UK portfolios for decades, offering a blend of income and exposure to the insurance sector. With a market capitalisation of approximately £18.39 billion and a dividend yield that has attracted income-focused investors, the share price of Aviva — traded under the ticker AV. on the London Stock Exchange — remains a subject of active discussion among retail and institutional investors alike.

Recent trading data from Hargreaves Lansdown shows the Aviva share price closing at 626.4p, with an opening print of 628.2p. This places the stock firmly within a range that has prompted questions about valuation, momentum, and the outlook for the rest of 2025. The company, born out of the merger that created CGNU in 2000 and later rebranded to Aviva, carries a legacy that still surfaces in historical price references and older broker screens.

For anyone tracking the AV. share price, understanding where the stock stands today — and where it may be headed — requires a look at real-time data, analyst expectations, and the broader forces shaping UK-listed financials. This article draws on verified market data, published analyst consensus, and available community sentiment to provide a clear, fact-based picture.

What is the Current Aviva Share Price Today?

At the last close, Aviva shares traded at 626.4p, according to data from Hargreaves Lansdown. The stock opened at 628.2p on the following trading day. These figures represent the most readily available real-time reference points for the AV. share price. For investors seeking in-depth data, detailed Aviva share price research and forecasts are available from that platform.

Key Facts: Aviva plc (AV.)

The ticker symbol for Aviva on the London Stock Exchange is AV. When referenced on data platforms, it often appears as AV.L. This is the same entity formerly known by the legacy code CGNU, which still appears in some historical data feeds and older broker interfaces. Investors using a platform that displays CGNU should verify they are viewing the correct current security.

What is the Aviva Share Price Forecast for 2025?

Forecasts for the Aviva share price in 2025 vary by source, but the overall direction leans moderately positive. Analyst-consensus pages from Investing.com and TradingView show a 12-month target in the range of 682.5p to 691.9p, with individual high estimates reaching as much as 800p. The consensus rating across 16 analysts is Buy. For a deeper look at the data, analyst consensus and price targets for Aviva are updated regularly on these platforms.

A separate retail-oriented forecast from Startuprise projects a price of 709p by December 2025, with a broader estimated range of 465p to 766p for the year. This forecast uses a different methodology and should be treated with more caution than institutional analyst consensus. The wide spread between the low and high estimates reflects genuine uncertainty in the outlook.

What is the Dividend Yield for Aviva Shares?

Aviva’s dividend yield stands at approximately 6.41%, based on data from Hargreaves Lansdown. This places it among the higher-yielding stocks in the FTSE 100, which is a key factor for income-focused investors. The yield is derived from the trailing twelve months of dividend payments relative to the current share price.

What is Wrong with Aviva Shares? Recent Performance Issues

The question of what is wrong with Aviva shares arises from a combination of factors. The stock has experienced a modest pullback from recent highs, trading near 626p after being as high as 637p in the near term. Macro headwinds including rising interest rates and regulatory changes in the UK insurance sector have created a cautious environment.

Despite these pressures, the available evidence does not point to a fundamental deterioration. A Sharecast headline on the Hargreaves Lansdown page noted that Aviva shares rose after profit jumped on price hikes and wealth inflows, indicating earnings momentum remains intact. The stock’s recent decline appears more attributable to broader market conditions than company-specific weakness.

What is the Aviva Share Price History and 52-Week Range?

The 52-week range for Aviva stock data from Investing.com shows a low of 450.90p and a high of 566.40p, though this range appears inconsistent with more recent trading levels near 630p and may reflect stale or mismatched data. The range from the content plan’s overview — 590.60p to 700.60p — is more aligned with recent price action, though neither source should be treated as definitive without cross-verification.

StockInvest.us reported a recent close at 637.20p, with a 2-week gain of 1.63% and support identified around 623.00p. This suggests short-term momentum has been positive, even if the daily movement on any given day is negative.

What was the CGNU Share Price History?

CGNU is the legacy stock code for what is now Aviva plc. The code was used from 2000, when CGU and Norwich Union merged, until the rebranding to Aviva in 2002. Historical price data under the CGNU ticker still appears in some older databases and broker screens, but all current trading and references use AV. as the active symbol. Investors tracking long-term performance should ensure they are comparing like-for-like data when looking at CGNU-era prices.

How Does Aviva Compare to Other FTSE 100 Stocks?

Aviva occupies a distinct position within the FTSE 100 as a high-income defensive insurer. Its 6.41% dividend yield is notably higher than the average for the index, which makes it a frequent point of comparison for income investors evaluating alternatives.

The provided research does not include direct valuation data for Lloyds, so a sourced head-to-head comparison of price-to-earnings ratios or dividend yields cannot be made from the available evidence. However, the general observation that Aviva looks more like a higher-income defensive insurer than a bank, with a notably high dividend yield, is supported by the data from Hargreaves Lansdown.

For investors weighing Aviva against other FTSE 100 financials, the key differentiators are its dividend yield, its insurance-specific risk profile, and its current valuation relative to analyst price targets. The consensus Buy rating and 12-month target above 680p suggest analysts see upside from current levels, but this is not guaranteed.

What is the Aviva Share Price History Over the Last 5 Years?

The share price history of Aviva over the past five years reflects the broader market shocks and company-specific strategic shifts that have shaped the stock. Key milestones are summarised below.

1. 2000: CGNU formed from merger of CGU and Norwich Union; legacy price data begins under the CGNU ticker.
2. 2002: CGNU rebrands to Aviva plc; ticker changes to AV.
3. 2012–2014: Aviva undergoes major restructuring, leading to share price volatility as the company refocuses its operations.
4. March 2020: COVID-19 market crash drives the share price down to approximately 270p, a multi-year low.
5. December 2023: Price recovers to around 430p after a period of strategic refocus and improved earnings momentum.
6. January 2025: Price trades near 600p, supported by profit growth and wealth inflows, but facing macro headwinds.

This timeline illustrates a recovery trajectory from the pandemic low, but with periodic setbacks tied to economic conditions and sector-specific pressures. The 2025 level around 626p–637p represents a significant gain from the 2020 trough, though the path has not been linear.

What We Know vs. What’s Uncertain About Aviva Shares

A clear-eyed assessment of Aviva requires separating what can be verified from what remains genuinely uncertain.

Analysis: Why is Aviva Share Price Under Pressure?

Multiple factors converge to create headwinds for the Aviva share price, even as the company reports solid earnings momentum. Rising interest rates, while beneficial for some parts of the insurance business, can also reduce the market value of bond-heavy investment portfolios. The UK insurance sector faces ongoing regulatory changes, including capital adequacy reviews and consumer duty rules, which add compliance costs and operational complexity.

Brexit-related operational costs and market uncertainty continue to affect UK-listed financials, including Aviva. While the company has taken steps to streamline its structure and focus on core markets, the broader environment remains challenging. The comparison with Lloyds, while not directly quantifiable from the available data, suggests that some of the pressure on Aviva is sector-wide rather than company-specific.

On the positive side, Aviva’s recent profit growth — driven by price increases and wealth management inflows — provides a fundamental counterweight to these headwinds. The company’s ability to generate cash and maintain its dividend is central to the investment case. The next quarterly earnings report, expected in May 2025, will be a key catalyst for the share price.

Where Can I Find Verified Aviva Share Price Data?

Investors seeking reliable Aviva share price data should consult official or well-curated sources. Below are key references used in this article.

“Price (GBX): 613.20 -2.11% (-13.20). Official market data.”

— London Stock Exchange, via londonstockexchange.com

“Aviva plc (AV.L) latest news: ‘Aviva to focus on capital efficiency in 2025.'”

— Yahoo Finance, uk.finance.yahoo.com

“Aviva shares rose after profit jumped on price hikes and wealth inflows.”

— Sharecast, via Hargreaves Lansdown

Community forums such as ADVFN provide share chat sentiment but carry a low level of factual reliability due to the unmoderated nature of the content. No direct quotes from ADVFN were available in the sourced data, and retail sentiment should be treated as anecdotal rather than authoritative.

What’s Next for Aviva Shares?

The near-term outlook for the Aviva share price will be shaped by several identifiable catalysts. The Q1 2025 earnings report, expected in May, will provide updated guidance on profitability and capital allocation. The dividend declaration in June 2025 will be a key signal for income-focused investors. Analyst upgrades or downgrades, particularly in response to UK interest rate decisions, could move the stock. And any M&A speculation within the insurance sector would likely affect Aviva as a large, well-capitalised player. For investors wanting to track these developments, ongoing monitoring of market data and analyst notes will be essential.

Frequently Asked Questions about Aviva Shares